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Books, Programs and Tapes Published by ~ The Danielle Adams Publishing
"How To Market A Product For Under $500!" By our own featured writer, Jeffrey Dobkin. ISBN 0-9642879-2-7. Updated
This awesome title is almost 400, 8-1/2" x 11" pages completely filled with
useful, practical and successful marketing and direct marketing methods. It's
written in Jeffrey's own unique easy-to-read, conversational style of writing
for entrepreneurs, retail shops, service businesses, small business owners,
SOHO, home businesses, inventors, advertising agencies, product developers,
marketing professionals, product managers, and yes: small to medium sized firms.
Come to think of it, big businesses could use a piece of these effective, low
cost marketing methods too.
How To Market A Product For Under $500! is a clear, easy to follow, soup to
nuts, step-by-step action marketing plan. By reading this book and following
the instructions you will be able to bring any product to market for under $500
- without phone calls.
Chapters include: PR -
Creating and effectively placing press
releases. Creating an effective, response-generating press release, submitting
it with the best possible chance of being published.
Direct Mail - Creating and sending direct mail to get a maximum response. Writing &
creative, premiums, offers, letters, direct mail packages, list selection,
mailing. Over 100 pages of unbelievably helpful information.
Advertising - Creating effective advertisements yourself or how to get an ad you like out
of an agency, the first time. Getting the best placement in the correct
magazines and papers at the lowest costs.
Marketing - Clear
Instructions on Marketing - finding, analyzing and reaching the correct markets
for your products, reaching market segments without wasted expense, and digging
out little-known industries and sending your messages. Referencing the tools of
marketing, with sample pages from the top dozen or so directories.
The $500 Campaign The last chapter in the book is the $500 campaign. It's easy to
implement and is dollar for dollar the most successful campaign you can create
for any product or service.
How To Market A Product For Under $500! contains in-depth tips, techniques,
and instructional material for the professional, yet is written so clearly even
a student can understand the principles, follow the plan and create a successful
By following the simple directions in this book, you can introduce a product
nationally in under 6 months, for under $500. No experience necessary. You'll
learn thousands of tips and strategies - it's a very thorough course in
marketing, advertising, PR and direct marketing. This book is a reference tool
every business owner should have in his or her arsenal of business weapons. By
following the campaigns in this book, your phone will ring.
One reviewer said "A wealth of techniques and useful information - not one
wasted page." We have lots of unsolicited testimonials from thankful people on
file. Just $29.95
Audio Highlight Tapes - Two tapes of the highlights of How To
Market A Product For Under $500! Just $24.for the set of two.
Over 33 individual chapters of
lean tips and techniques in successful marketing, PR, and direct marketing
methods. One chapter is an actual marketing/promotional plan, another a series
of letters used in a campaign. This is a compilation of Dobkin's articles,
published in over 100 magazines. Crisp, short articles, each with a powerful
"Getting Your Press Release into Print," a guide to writing
effective press releases, and increasing your chance of getting successfully
published in magazines and newspapers from 5% to 85%. Also featured:
Your Advertising Response by 10 Times,"
"The Biggest Mistake Firms Make in
Marketing, (and How To Correct It In Your Firm!)"
"How To Buy A Great
Other chapters titles include: "The One-Evening Marketing
Plan," specific instructions on how to complete your marketing in a single
evening, and finish your entire PR program the following day, even working just
"How To Create a Winning Direct Mail Package,"
"How To Create Your
Own Great Ad - or Get One You Like From an Agency, The First Time" (advertising
agencies never tell you this!),
"How to Write a Small Classified Ad,"
Find the Markets for Your Invention,"
"How To Find a Product to Market,"
Best Marketing Tips for Small Business,"
"The Fastest and Best Ways to Get
Business Right Now."
"Easily worth ten times - 100 times - this price! Learn more about practical marketing methods in a few evenings than in 4
years of college courses."
This is lively, fast-read material. Just $17.95.
"The Intelligent Testing System"
Are you just 25 words away from being rich? You could be. If you can create
a single successful 25-word classified ad you can learn how to test it, and
place it in thousands of papers statewide or nationwide with a single phone call
and at huge discounts.
A full course containing 10 Audio Tapes (written and recorded by Jeffrey
Dobkin from over 187 pages of script), plus 400 pages of material in two 9" x
12" binders. Learn the right way, "How to sell anything through classified ads
and direct mail."
A complete course dedicated to testing small classified ads and direct mail.
Learn how to find products, create successful ads and campaigns, how to gear up
to buying thousands of classified ads at huge discounts. Learn how to place ads
state-wide or nation wide, with a single phone call. Complete home study course
with an opportunity to resell this program - and make a $100 commission on each
"Inside Secrets of The Intelligent Testing System" A 75-page
booklet explaining in detail exactly what's in The Intelligent Testing System
program. Just $14.95.
"Video Tapes of Jeffrey Dobkin's Direct Marketing Presentations"
Listen, watch, laugh and learn as Jeff presents his intense marketing
information to a group of naked enthusiastic seminar attendees. Just kidding.
Jeff can get pretty funny in his articles and books, but wait till you see him
live, before a crowd! These marketing presentations are informtion-rich, yet
fun to see. Presentations: Video One: "60 Ideas in 60 Minutes" Rapid fire tips
and techniques make this the fastest hour on TV. Video Two: "Marketing for
Inventors" Includes how to pitch your idea or innovation to large and small
companies; plus hundreds of other ideas and techniques in marketing. Just
"Danielle's Subliminal Quick-Weight Loss Tapes"
Tired of going on endless diets that don't work? Don't like to feel hungry?
Learn how to change your behavior through subliminal instructions that bypass
your conscious mind and go right into your subconscious. Play the tape quietly
in the background while you watch TV. Two tapes: one of exactly how the program
works, which includes detailed instructions on how to use this quick weight loss
system for fastest possible results. The other tape is affirmations - positive
statements such as "I feel full fast, it's OK to be thin, I am thin and healthy,
I burn excess calories," that you play at very low volume, daily. Complete
instructions included. Just $18.95.
Please add just $3.95 shipping and handling for any size order.
Our Simple Guarantee of Complete Satisfaction All our products are
unconditionally guaranteed to give you complete satisfaction or your
Here's how to order:
Call TOLL FREE: 1-800-234-IDEA Direct Line to office: 610-642-1000
Fax 610-642-6832 Email: Jeff@Dobkin.com
Send Traditional Mail to: THE
DANIELLE ADAMS PUBLISHING COMPANY P.O. Box 100 · Merion Station, PA 19066
Please send me the following:
"How To Market A Product For Under $500!" $29.95
"Uncommon Marketing Techniques" 17.95
"The Intelligent Testing System" 299.95
"Inside Secrets of The Intelligent Testing System" 14.95
"Video Tapes of Jeffrey Dobkin's Direct Marketing Presentations" 29.95
"Danielle's Subliminal Quick-Weight Loss Tapes" 18.95
Please add shipping of $3.95 to any size order $3.95
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